Final Logo Design

personal logo

After receiving some feedback on my design and playing with the suggestions from my peers, I ultimately decided to keep my design the same as my draft. I am extremely pleased with the way it turned out and it hit all the marks I was looking for. I thought about adding a touch of purple or blue like my classmate suggested, but I didn’t think it fit with my design or my topic as well.

I liked the idea of having my initials as part of the design so it could be my own personal brand. I played around with different arrangements of the letters until I came across this one. I ended up having a harder time than expected making the letters. In my first attempts, I made a series of triangle shapes and wanted to delete the paths I no longer needed to create my desired shapes. However, that proved to be nearly impossible for me, so I moved on to plan number two: line segments. I used the line tool to trace the shapes of the triangles, then deleted the original triangle to create my M and V. Then, to connect the ends into a pointed shape, I anchored the end points using the pen tool, and joined their paths. The last step was deleting the unnecessary anchor points to reveal a single, clean point.

One of my inspirations for my design was Spirit Daughter, an account I mentioned in my topic introduction post. I saw that her logo consisted of triangles and I loved it and knew I wanted to incorporate them in my own design. Color and balance are two of The 12 Essential Rules to Follow When Designing a Logo and I feel I was able to make proper use of both of those elements in my design. The triangle is a strong, balanced shape that also represents unity. I feel that those are two elements consistent with my blog so it made perfect sense to incorporate in my logo, rather than something weighted differently on either side. I chose the orange and yellow gradient for the fill, partly because they are my favorite colors, and second, for their meaning. Orange and yellow are warm, happy, and energizing colors and I want my brand to have that effect on people. I hope you enjoy!

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